You take your stinky old trainers to one of the drop off locations, they are collected up and shredded. They can then be incorporated into running tracks, basketball and tennis courts, playgrounds and synthetic turf fields.
Whether you think we should be building plastic playing surfaces is another issue. However, if we are going to build them this, reduces the amounts of virgin materials used.
It also keeps thousands of shoes out of the waste disposal system
You can find drop of locations using the map on the website or search for your nearest location here.